Star: Trek Infinite

A grand strategy game published by Paradox Interactive, the grand strategy specialists, set in the iconic sci-fi universe of Star Trek, the PR campaign was nevertheless restricted by a small budget and a short campaign window of four months from announcement to release.

Regardless, we were keen to ensure that this did not slip through the cracks in what was one of the busiest Octobers in recent memory in terms of Triple A releases, so focused our attention on media outlets whose audiences we knew would be receptive to all Star Trek and strategy gaming fans dreams come true. Campaign highlights included an in-depth developer interview on Wargamer, as well as securing reviews during a hectic Q4 with PC Gamer, Eurogamer, Rock Paper Shotgun, and Tech Radar Gaming.